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Amanda Rose - #BossLady


Media Commentator • Keynote Speaker • High-Performance Mentor • Small Business Advocate • Founder & Entrepreneur


Amanda Rose (#BossLady) is an advocate for women in business, a media commentator, keynote speaker and an entrepreneur. Appearing weekly on Sunrise and SkyNews and contributing regularly to the Australian Financial Review, the Daily Telegraph and SmartCompany, Amanda applies compassionate critical thinking to disseminate complex issues affecting everyday Australians.

Amanda is the Founder and CEO of Entrepreneurial & Small Business Women Australia (ESBWA) and the Founder of Western Sydney Women. She founded and sold Business Women Media, the first platform of its kind to advocate for small business women. As a mentor and advisor to women in executive roles and SMEs, Amanda is known for her strategic, practical approach to leadership and business.

A passionate keynote speaker, professional development trainer and workshop facilitator, Amanda Rose has worked with the Australian Defence Force, CPA Australia, Law Institute, UTS, UBER, ANZ, Deloitte, Local Government and the Royal Australian Navy in the areas of confident leadership, conflict resolution and relationship building.

Working with John Holland, Laing O’Rourke, Downer, EG Funds and local councils on policy consulting and stakeholder engagement, Amanda has been described as the “glue connecting communities, government and business” on critical infrastructure and social impact initiatives.

Amanda is a member of the External Committee for Western Sydney University’s creative leadership degree and a small business mentor for the Australian Government’s Boosting Female Founders initiative. Her qualifications include a BBA (Mktg & Psych) from Macquarie University, a Masters CommMgmt from UTS, and a GradCert Educational Leadership from Macquarie University. She is currently studying a Masters Business Law at Sydney University.

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Founder of Business Woman Media

Founder of Western Sydney Women & Western Sydney Executive Women

Founder & CEO of Entrepreneurial & Small Business Women Australia (ESBWA)

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